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Search results for “mobile strategies”
WeChat Alliance launched to connect global destinations with Chinese travelers
12/03/2019
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2:50:54 PM
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The WeChat Alliance initiative comprises four programs: Destination Service Digitalization, Industry Growth Workshop, Industry Growth Fund and Alliance Summit.
Trip.com Group aims to be the world's top OTA in 5 years
10/28/2019
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11:42:24 AM
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James Liang, the company's Executive Chairman of the Board, said that Ctrip aims at becoming Asia's No. 1 online travel company in three years, and the world's top online travel company in five years.
Travelport: Chinese travelers lead global digital proficiency across all age groups
11/20/2019
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11:49:39 AM
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84.2% of Chinese survey respondents tend to use their mobile devices when searching for travel information, higher than the global average of 22.6%.
Expanding out of China – how payment localization can drive adoption and conversion
10/08/2019
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10:04:40 AM
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Multi Currency Pricing combined with APMs from the customer’s country will reduce costs and even create a revenue stream.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019
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4:45:18 PM
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There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Fliggy thrives on might of Alibaba ecosystem
10/21/2019
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8:48:47 AM
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Alibaba’s China retail marketplaces had 755 million MAUs in June 2019. This userbase is being constantly exposed to Fliggy as a part of cross-selling tactics.
Using digital assets diligently for Chinese platforms / ecosystems
09/12/2019
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3:33:25 PM
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Foreign airlines are looking at capitalizing on their digital assets and minimizing the integration work when it comes to working with any established or emerging platform/ ecosystem in China. One area of focus has been standardized components for front-end web.
Social e-commerce platform Pinduoduo hints at travel booking
09/21/2019
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12:21:45 AM
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The company may not take travel as one of its strategic growth businesses. But it might still be adding more travel-related offerings on its platform to explore all potential for monetization of user traffic.
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